IBM 000-470 : IBM Unica Campaign V8.5

  • Exam Code: 000-470
  • Exam Name: IBM Unica Campaign V8.5
  • Updated: Aug 27, 2026
  • Q & A: 108 Questions and Answers

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IBM 000-470 Exam Syllabus Topics:

SectionWeightObjectives
Functionality and Flowchart Development31%- Scheduling and automation
- Flowchart creation and process boxes
- Offer management and contact history
- Campaign execution and reporting
Installation and Upgrade13%- Upgrade procedures and migration
- Distributed environment deployment
- Install Marketing Platform and Campaign
Architecture13%- Unica Campaign components and architecture
- Hardware and software requirements
- Database and data structure design
Configuration and Customization30%- Macros, variables, derived fields and triggers
- Data source and audience level setup
- Security and permission management
- System configuration and settings
Troubleshooting and Performance Tuning13%- Performance optimization
- Maintenance utilities
- Log analysis and error resolution

IBM Unica Campaign V8.5 Sample Questions:

Question 1

A user is trying to create RAW SQL in a Select process. "Select IDs with" is selected but when the user clicks on the advanced button the "RAW SQL for Record Selection" check box is greyed out. What is the user doing wrong?

A. Unica Campaign is not connected to the database.
B. A SQL Custom Macro has not been created.
C. The correct tables are not mapped in.
D. The Select process is in Point and Click mode.


Question 2

A production run for a Unica Campaign that runs daily was executed today with wrong user-input data. The tracking history data now needs to be cleared from the Campaign audience history tables for that run. What steps need to be taken?

A. Manually delete the data from the system tables by executing a SQL code or script.
B. Click "Clear History" in the Log tab of the contact process of the flowchart choosing a specific Flowchart run identified by run date and time.
C. It is not possible to delete the logged information from the Campaign system tables.
D. Click "Clear History" in the Log tab of the contact process of the flowchart and choose all entries to be cleared.


Question 3

In an SSL-enabled deployment of Unica Campaign Listener, what is the required format for the security certificate?

A. XML
B. DER
C. PEM
D. JKS


Question 4

A Unica Campaign user wants to create and save a derived field expression in order to reuse it in future campaigns. Which of the steps below is correct to achieve this task?

A. Create and save the derived field expression in the Stored Macros directory from the Options menu.
B. Create and save the derived field expression in the Stored Derived fields directory from the Options menu.
C. Create and save the derived field expression in a text editor for future reference.
D. Unica Campaign automatically saves each derived field that is created and used in a Campaign flowchart.


Question 5

How can a specialist confirm what environment variables are actually set in Unica Campaign V8.5?

A. By logging in to cxntest, and then running the "set" command to view all the environment variables.
B. All the environment variables can be viewed from the setenv.sh script file.
C. By logging in to unica_acsesutil, and then running the "set" command to view all the environment variables.
D. By logging in to unica_svradm, and then running the "set" command to view all the environment variables.


Solutions:

Question 1
Answer: D
Question 2
Answer: B
Question 3
Answer: C
Question 4
Answer: B
Question 5
Answer: D

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