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Google Display Exam Practice Test Sample Questions:

1. Examine the image below: Four areas of the image have been highlighted for your reference. In the image, what highlighted area is represented by the color green?

A) Banner ad
B) In stream video
C) In video overlay
D) Image ad

2. Beth has created a Google AdWords search ad for her company. She has configured the bidding option to focus on clicks, automatic, bidding, and no CPC bid limit with a daily budget of $25. Beth would also like to configure the ad scheduling to determine when her ads must show. When Beth tries to configure the ad scheduling options she is not allowed to do so. Why CANNOT Beth configure the ad scheduling?

A) Campaigns that focus on clicks cannot use ad scheduling.
B) Campaigns with a daily budget less than $50 cannot use ad scheduling.
C) Campaigns with no CPC bid limit cannot use ad scheduling.
D) Automatic bidding campaigns cannot use ad scheduling.

3. Your client is interested in the Google Content Network's ability to use an in-stream ad. Which of the following is an example of an in-stream ad in the Google Content Network?

A) It's an ad that is fed into the Google Content Network of sites partners.
B) It's an ad that shows at the end of a video.
C) It's an ad that is displayed in the middle of a website in a rich-media content placeholder.
D) It's an ad that is displayed as part of the DoubleClick partnerships.

4. Fannie is interested in purchasing a YouTube homepage masthead for an ad campaign. She has hired you to help her choose the best ad type for the campaign. You tell her that there are three ad formats for the masthead on YouTube. Which one of the following is NOT one of the three masthead types?

A) Standard
B) Expandable
C) Cooperative
D) Tandem

5. In the Google Content Network, there are three bidding strategies that a Google AdWords advertiser may use. Which one of the following is NOT one of the three bidding strategies in the Google Content Network?

A) Cost-per-click bidding
B) Cost-per-thousand bidding
C) Cost-per-month bidding
D) Cost-per-acquisition bidding

Solutions: